Punjab Congress launches statewide mobilisation drive ahead of Assembly polls
** The Punjab Congress has kicked off a mass mobilisation programme to reclaim its lost ground in the state ahead of the upcoming Assembly polls, with party leader Bhupesh Bhagel expressing confidence in the party’s chances of emerging victorious and countering the ruling AAP’s “divisive rhetoric”.
Punjab Congress launches statewide mobilisation drive ahead of Assembly polls. - AI News Breaking
Punjab Congress Kicks Off Mass Mobilisation Programme Ahead of Assembly Polls The Punjab Congress has launched a mass mobilisation programme aimed at galvanising support ahead of the upcoming Assembly polls. The move comes as a bid to reclaim its lost ground in the state, where it has been struggling against its rival AAP. According to sources, the party’s general ary in charge for Punjab, Bhupesh Bhagel, has been instrumental in finalising the strategy for the statewide mobilisation drive..
Speaking to reporters, Bhupesh Bhagel was confident that the Congress would emerge victorious in the polls, terming the ruling AAP as a spent force. He expressed his belief that the AAP was on the way out, and the people of Punjab would soon come to terms with this reality. Bhagel also acknowledged that the party had a long way to go in terms of building its strength, but was optimistic about its prospects..
In a sharp swipe at the AAP, Bhagel said that the party’s brand of politics was all about divisive rhetoric and creating chaos. He went on to claim that the AAP’s focus on issues such as the farm laws, which had led to severe unrest in the state, was a deliberate attempt to polarise society. The Congress, on the other hand, was committed to issues of national importance and working towards the welfare of all sections of society, he added..
While the Congress has been the traditional ruling party in Punjab, the AAP’s stunning victory in the 2022 polls dealt a severe blow to its prospects. The AAP’s performance in Punjab was a significant factor in its national rise, and the party has been riding high on the momentum generated in the state. Bhagel has now launched a fierce counter-attack, terming the AAP’s claim of being a champion of the Sikh community as a joke..
The Congress is planning to target areas where the AAP’s strength is considered to be high, including the Doaba region and Malwa. According to sources, the party has identified a list of candidates for the upcoming polls, and a key focus area for Bhagel’s mass mobilisation programme is to create a sense of urgency among these candidates. The strategy is to have them out on the streets, engaging with voters and taking up their issues..
As part of the mobilisation drive, the party has launched a statewide programme to reach out to rural areas. Teams of activists will be traversing the countryside, engaging with farmers, artisans, and other communities. The exercise is aimed at building a strong grassroots network, which will help the Congress to connect with the voters and gather critical feedback..
At the same time, the Congress is working to build an ecosystem around digital engagement. Sources reveal that a robust social media campaign is being planned, focusing on creating a digital army of young supporters. The party is also investing heavily in data analytics to better understand the voter profile and tailor its messaging accordingly..
While Bhagel’s confident assertion of a Congress win is intriguing, many experts point to a five-cornered contest in Punjab this time. Apart from the AAP and the Congress, the SAD, the BSP, and the AIMIM are all in the fray. The stakes are high for all parties involved, with even a small swing in the voter mood capable of delivering big surprises..
The AAP, which has been the dominant force in Punjab after the 2022 polls, is unlikely to go down without a fight. Sources reveal that the party’s national leadership has been keenly watching the situation unfold in Punjab. The AAP is believed to be working on a strategy to counter the Congress’s mobilisation drive and protect its turf in the state..
A section of poll analysts believes that the situation in Punjab is too fluid to predict a clear winner. They point to the AAP’s stunning performance in the 2022 polls and its continued popularity among the youth and first-time voters. The Congress’s chances of recovery, they say, depend on the ability of local leaders like Bhagel to build momentum and create a positive narrative around the party..
In Punjab, the Congress’s fortunes have ebbed and flowed over the years, influenced by a range of factors including its handling of rural unrest, its response to corruption allegations, and its ability to engage with voters. The party has made mistakes in the past, losing touch with the pulse of rural Punjab and allowing the AAP to seize the initiative. As the battle for Punjab heats up, other Opposition parties are also keenly watching the situation unfold..
Some of them have even launched their own counter-attacks on the AAP, seeking to capitalize on the anti-establishment mood in the state. For now, though, it seems that the Congress and the AAP are the two frontrunners in the state, with only a small difference separating them. Meanwhile, experts are urging voters in Punjab to think carefully about the options at hand..
Punjab is an important state, and voters must make an informed decision when they go to the polls, said Dr Rajesh Raj, a noted political analyst. Both the Congress and the AAP have strong claims, but voters should look beyond party politics and focus on issues of development and governance. The countdown to the Punjab Assembly polls has begun, with all major parties in the fray..
As election fever grips the state, voters are on the edge of their seats, eager to cast their vote and shape the future of this dynamic and vibrant region..
Updated: August 1, 2026
Punjab Congress has launched a statewide mobilisation programme in a bid to reclaim ground ahead of Assembly polls, targeting rival AAP as a spent force. The party aims to connect with voters through a robust grassroots network and digital engagement, with key areas identified for the outreach programme.
Insight: The Congress’s mass mobilisation programme in Punjab marks a desperate attempt to reclaim lost ground, but it’s unclear if this strategy will successfully counter the AAP’s formidable grassroots network.
What’s at play here is not just a battle for Punjab’s votes, but also a high-stakes test of the AAP’s ability to sustain its momentum and a Congress party’s desperate bid to revive its image.

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